Healthcare SEO That Owns Google — and the AI Answering It.

Google, map packs, and AI answers. Connected by design.

How we work

Patients no longer just search Google — they ask ChatGPT, Perplexity, and AI Overviews. Healthcare SEO needs technical, local, and generative visibility working as one. We build all three.

House of Karma combines local Google Map Pack dominance, technical medical Schema markup, and Generative Engine Optimization (GEO). Studio Escrow powers the entity and citation layer, with authority scoped to each market.

One presence.
Every engine.

Google Business Profile & map pack
Generative Engine Optimization (GEO)
Technical medical Schema & JSON-LD
High-intent medical keyword targeting
Core Web Vitals & technical audits
Citation & backlink authority building
service capability

Local map pack dominance

Be the first name patients see.
1

Optimize Google Business Profile categories, service menus, geotagged photos, and HIPAA-compliant review collection to secure top-3 map pack positions for the specialty-plus-city terms patients search.

Local visibility is where healthcare search intent converts fastest — we own it.

1.1

Google Business Profile optimization

1.2

Service menu & category strategy

1.3

Geotagged & optimized imagery

1.4

Compliant review collection

1.5

Map pack rank monitoring

Specialist capabilities · reference imagery
Local SEO
Service capability · illustrative reference portrait
Reputation operations
Service capability · illustrative reference portrait
service capability

Generative Engine Optimization

Cited by the AI that answers.
2

Structure your clinical data, physician credentials, and practice information so AI answer engines — ChatGPT, Claude, Perplexity, Google AI Overviews — cite your clinic when patients ask for top doctors or treatments in your area.

GEO is the next frontier of search visibility; we engineer your entity and content to be the source AI models trust.

2.1

Entity & knowledge-graph structuring

2.2

AI answer engine monitoring

2.3

Authoritative source building

2.4

Generative citation tracking

Specialist capabilities · reference imagery
GEO strategy
Service capability · illustrative reference portrait
Data structuring
Service capability · illustrative reference portrait
service capability

Technical medical Schema

Built for machines to understand.
3

Specialized Schema.org markup for Physician, MedicalClinic, MedicalProcedure, and Hospital entities gives Google explicit, machine-readable context about your practice and services.

Clean technical foundations — indexing health, canonical tags, HTTPS, crawl budget — so nothing blocks rankings.

3.1

Medical Schema & JSON-LD markup

3.2

Indexing & crawl health audits

3.3

Core Web Vitals optimization

3.4

Canonical & URL architecture

Specialist capabilities · reference imagery
Technical SEO
Service capability · illustrative reference portrait
Schema engineering
Service capability · illustrative reference portrait
service capability

Keyword & content authority

Capture intent at the moment of decision.
4

Long-tail procedure, condition, and location keywords with high commercial intent are mapped to dedicated, conversion-ready landing pages — capturing patients at the moment they choose a provider.

Medically-reviewed content builds the E-E-A-T signals Google requires for Your Money Your Life pages.

4.1

High-intent keyword mapping

4.2

E-E-A-T medical content publishing

4.3

Conversion-ready landing pages

4.4

SERP feature & rich result targeting

Specialist capabilities · reference imagery
Keyword strategy
Service capability · illustrative reference portrait
Medical content
Service capability · illustrative reference portrait
service capability

Citation & backlink authority

Trust that compounds over time.
5

Build trusted backlinks from high-authority medical directories, health publications, and local community health hubs — the off-page signals that move competitive rankings.

Citation consistency across directories prevents the NAP errors that quietly suppress local visibility.

5.1

Authority backlink building

5.2

Medical directory citations

5.3

NAP consistency auditing

5.4

Ongoing rank monitoring

Specialist capabilities · reference imagery
Off-page SEO
Service capability · illustrative reference portrait
Outreach & partnerships
Service capability · illustrative reference portrait

Rank where patients already search — and where AI answers.

House of Karma connects local SEO, technical Schema, and Generative Engine Optimization into one healthcare search presence.

Let’s build together
Specialist healthcare services

From discovery
to lasting trust.

Explore dedicated strategy, design, and content capabilities for healthcare organizations.

Explore House of Karma

Good things.
Connected.

Strategy, creativity, and systems.
Find your next move.