Healthcare Paid Media + SEO. One Engine. Zero Wasted Spend.
Paid, organic, and tracked. Connected by design.
Healthcare growth needs compliant paid media, organic SEO, and privacy-conscious tracking working as one connected system. We build all three.
House of Karma combines high-intent Google & Meta ads, organic local SEO, and cookieless conversion attribution. Studio Escrow powers the analytics layer, with compliance scoped to each practice and platform.
One budget.
Every channel.
High-intent paid media

Run Google Search and Meta campaigns targeting patients actively seeking specialized care — with HIPAA-conscious ad creative, Google Verified Partner compliance, and strict privacy protection.
Negative-keyword discipline keeps spend off job seekers and free queries so every dollar reaches a patient with commercial intent.
Google Search & Meta ad strategy
HIPAA-conscious ad creative & compliance
Negative keyword & waste elimination
Bid, budget & audience optimization
Multi-location campaign architecture
Organic & local SEO

Dominate the local map pack and organic results for procedure and specialty terms, lowering your blended acquisition cost while paid captures immediate demand.
Google Business Profile, citations, and E-E-A-T content compound month over month into durable, lower-cost visibility.
Google Business Profile & map pack
Local citation & NAP management
E-E-A-T medical content publishing
Organic keyword authority building
Privacy-conscious tracking

Cookieless attribution and zero-PHI tracking setups so you measure what converts without routing patient data through ad platforms that can't protect it.
Conversion events, call tracking, and lead routing are configured for compliance first, then optimization.
Cookieless & zero-PHI attribution
Compliant conversion event tracking
Call tracking & lead routing
Privacy review & policy alignment
Landing & CRO optimization

Fast, mobile-optimized landing pages with HIPAA-compliant forms, physician video, and instant call routing — then continuously A/B tested to lift conversion rate per channel.
We optimize against booked appointments, not form submits, so CRO moves the metric that pays.
Conversion-optimized landing pages
A/B & multivariate testing
Form & call-to-action refinement
Channel-specific page personalization
Cross-channel ROI & reporting

Executive dashboards connect ad spend, organic traffic, and EHR-confirmed bookings so you see true cost per acquired patient by channel, location, and service line.
Monthly reporting and optimization against the metrics that matter — never vanity impressions.
Cross-channel ROI dashboards
CAC & ROAS by channel & service
EHR-confirmed booking attribution
Monthly reporting & optimization
Scale acquisition that's measured. Not just spent.
House of Karma connects compliant paid media, organic SEO, and the privacy-conscious tracking that proves it works.
From discovery
to lasting trust.
Explore dedicated strategy, design, and content capabilities for healthcare organizations.